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COLORS IN CMYK MODE: All color artwork and/or images must be provided in CMYK (cyan, magenta, yellow, and black) for printing. Your RGB file must be translated to CMYK in order to print it on a printing press. Please be sure you to convert all colors in your file to CMYK – incuding all graphics and images.
ART RESOLUTION: All file formats must have a minimum of 300 dpi for high resolution print quality. Files must be ORIGINALLY created and saved this way. Web graphics set at 72 dpi and saved as pdf format are not print quality. Files provided that are low resolution will cause the final print to be pixilated and blurry.
ALL FONTS ARE OUTLINED OR INCLUDED: Please embed or outline all fonts within the file. Otherwise you will risk missing the font in the final product.
PRINTING BLEEDS : Bleed is a printing term that refers to printing that goes beyond the edge of the sheet after trimming. Without the bleed added to the artwork, your print will have a white border around the artwork.
If you want ink to the edges, your art needs to have a printing bleed. You should build your art with at least 1/16” added to each side for the printing bleeds. Please refer to our templates for proper bleed.
Examples: A business card with bleeds should be art size of 3-5/8 x 2-1/8.
A flyer with a final size of 8-1/2” x 11” should be art size of 8-5/8” x 11-1/8”.
SAFETY MARGIN IS INCLUDED: Safety is the area just inside the margin close to the trim line, that runs the risk of being cut due to the error tolerance of the print shift. Please keep all important text and graphics at least 1/16 inch inside the edge/trim line. Failure to do so may result in text or images being cut off in final product!
FOLDING OPTIONS: We have a variety of folds to select from.
Contact us if you have a folding question.
RGB VS CMYK COLORS: When looking at your designs on a computer screen, the display shows color using the RGB color model (Red, Green, Blue). For printing, the CMYK color model is used (Cyan Magenta, Yellow and Black).
BLUES THAT LOOK PURPLE: If your blue color is set with too much red/magenta, it might look blue on your screen, but will appear purple when printed. To avoid your blue ink from coming out too purple, the key rule of thumb is to make sure to leave at least a 30% difference in your Cyan and Magenta values. For example, if your dark blue has a cyan value of 100, make the magenta value less than 70.
RICH BLACK: For large black areas (not type), we recommend using the following rich black values: cyan 60, magenta 40, yellow 40, and black 100. Rich Black is also referred to as Dense Black or Super Black.
SIGNS AND BANNERS: For large format signs and banners, please save your art file at 150 dpi. You should save your large format art with a bigger printing bleed: 1/8” added to each side for ink to the edges.
BOOKLETS: For booklets, we need your art file saved with each page as 1-up on its own sheet. Place all pages on one pdf file. Also, the bleed is different, we need 1/8” added to each side. For example: A booklet with a final folded size of 8-1/2” x 11” would need art size of 8-3/4” x 11-1/4”.
AVOID ERRORS IN YOUR FILES: Please proofread and test print your files before submitting them for print. Make a mock-up: do a print at 100% size, then cut-out and fold up…does copy fall on correct panels? Print color separations…do you see the correct CMYK color separations? We are not responsible for errors in supplied files.
PRINTING TEMPLATES: Please refer to our printing templates when making your artwork. Use our templates for proper bleed and column format for your layouts.
We can help. Send us your ideas and our graphic designers will create custom artwork for you, from business cards to booklets, brochures, flyers, folders and more. Let us help put your next print project together: a simple postcard, a tri-fold brochure, or a corporate presentation.
We offer professional graphic design services using the latest versions of Adobe Creative Suite, including InDesign, Illustrator, and Photoshop.
Proofs: We provide PDF proofs via email. Our digital proofs intend to show you the layout and design elements of your job, but cannot be a guarantee of color accuracy. If color accuracy is very important to you, please let us know.
To get started contact us via email: orders@ShamrockPrinters.com or phone 586-752-8580
FILE UPLOADS: We accept the following file formats: PDF, TIF, TIFF, EPS, AI, PSD, JPG, PNG. All file formats must be saved as high quality - a minimum of 300 dpi (dot per inch).
PDF FILES: Please save your pdf files as PDF for Print (high quality). PNG and JPG FILES: PNG, JPG and JPEG may not be print quality, it depends how they were created/saved.
OTHER FILE FORMATS: Microsoft Publisher, Powerpoint, Word and Excel: these files are in RGB format, which is not a print format. They will need to be converted to CMYK colors before printing. Other known issues are lack of printing bleeds, and blues may appear purple when printing on press equipment. If you give us artwork in RGB format, a file charge and delays in your order may occur.
IMAGES, LOGOS, GRAPHICS: Please use high resolution files when adding images logos and/or graphics to your artwork. Any graphics imported at low resolution will print at low resolution.
• Page layout is correct
• Colors in CMYK mode
• Artwork matches the specified dimensions
• Printing bleeds are included
• Safety margin is included
• All fonts are outlined or included
• Large black areas are set as Rich Black
We can do most standard folds, and even some special/custom folds.
Let us know what you need.
Our high-quality saddle stitch booklets are perfect for students, businesses or local groups needing programs and catalogs.
Shamrock Printing
109 Peyerk, Suite B, Romeo, Michigan 48065
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